We started by analysing other team collaboration software products in order to assess their working models against the way we work. We then held a workshop to discover features that we wanted to build in our own product. These ideas formed the business requirements which we would go on to fulfill.
We then took a three pronged approach:
- Develop a user experience by building wireframes which enable the requirements and then developing a corresponding design language.
- We build the public facing website very early in the project lifecycle in order to ensure that the project features that we built could form a cohesive product clear messaging.
- We were simultaneously building a functional prototype of the product which we used as our internal collaboration as soon as it was running.
Overall, it took around 18 months from the project inception and countless iterations of the UX, website and prototype site before the site was ready for launch.
The end result is a unique collaboration platform which allows users to capture the entire conversations that take place on the platform, whether they are verbal or written.